Customer Data: Harnessing Big Data Through Customer Intelligence

without comments

The use of customer intelligence is a critical component to harnessing the competitive advantage of Big Data. While the benefits of Real-Time Marketing remain elusive and not always applicable, marketing professionals can optimize revenue and profitability for their organizations by realizing the use of customer intelligence to drive Right-Time Revenue Optimization today.

via E-Commerce News: Customer Data: Harnessing Big Data Through Customer Intelligence.

Written by Lisa.Bowes

April 24th, 2012 at 10:11 am

Posted in USPS

Leave a Reply