5 Ways to Mail Smarter and Save

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Good blog post with tips on mailing smarter.  An excerpt:

“Be smart: use the intelligent mail barcode. Use the additional space made available when you mail with the new 31-digit Intelligent Mail Barcode. Because the new technology eliminates some of the codes and marks the Postal Service has required, you get a cleaner address block with more space for marketing messages. The advanced barcode offers several other advantages, too, including the ability to identify and track individual pieces of a direct mail offer, as well as receive electronic address update information automatically. And better tracking means fewer undeliverables, which reduces waste and saves money.”

Written by Lisa.Bowes

November 23rd, 2008 at 1:33 pm

Posted in USPS

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