Archive for December 18th, 2012

USPS Introduces SingleSource ACS™

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ACS™ is an on-piece address correction service that allows mailers to receive change-of-address (COA) and other reasons for non-delivery electronically and reduces the number of manual (hardcopy) address notifications.

Coming in January 2013, SingleSource ACS™ removes the need to handle different ACS notice file formats when dealing with Full Service ACS™, OneCode ACS®, and Traditional ACS™. With SingleSource ACS, all of the ACS notices are combined into a single file format and provided to mailers via Electronic Product Fulfillment (EPF).

SingleSource ACS can:

  • Provide ACS notices within 24 hours of receipt at USPS National Customer Service Center
  • Fulfill and provide monthly billing for non-Full Service qualified records
  • Include Full-Service, OneCode, and Traditional ACS in the OneCode ACS format in a single file
  • Provide a daily download from Electronic Product Fulfillment.

For more information, please refer to the new SingleSource ACS Technical Guide available on RIBBS at https://ribbs.usps.gov/acs

Written by Lisa.Bowes

December 18th, 2012 at 3:03 pm

Posted in USPS

Loop Mail – Interesting Example – Creative Needs to Be Aware

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MAILING TIP FOR MAILERS

(…and Printers, Mail Service Providers, and Marketing Professionals Who Help Create Mailings)

Here is a timely tip from Postal Service that can help the growing number of mailers, printers, MSPs and marketing professionals who have adopted use of the Intelligent Mail® barcode (IMb™) on their mailings to enjoy the benefits of IMb™ and avoid inadvertently creating “loop mail” –

It recently came to Postal Service’s attention that “loop mail” – mail delayed because postal automation equipment read a return address – can be inadvertently created when an Intelligent Mail® barcode finds its way onto a return address label. Obviously, this can cause a delay in the delivery of the mail, so it’s something we would all like to avoid.

Here’s an example of the kind of address label sheet commonly sent out by some nonprofits:

labels - extraneous IMb

Note that the address and barcode on the largest label will show through the envelope window for the outgoing mailing; this is proper design.  To allow the recipient to use this particular label without the barcode, provide a die cut between the barcode and the address located above it (note:  the die cut is shown in this example, but many nonprofits have not been providing for it).  Including this die cut ensures that when the recipient pulls off the self-adhesive label to use it as a return address label, the barcode will be left on the sheet.

Please share this tip with your marketing and printing contacts, and any mail service providers or others who created mailings like these.

Happy Holidays!

— USPS Consumer & Industry Affairs

Written by Lisa.Bowes

December 18th, 2012 at 1:08 pm

Posted in USPS