Archive for August 2nd, 2012

Racine businesses to learn about inexpensive new direct mail services

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RACINE — The United States Postal Service invites small businesses to stop by a “Grow Your Business Day” lobby booth that will help entrepreneurs and proprietors to promote their businesses using direct mail, without the cost of mailing lists or permits.

via Racine businesses to learn about inexpensive new direct mail services.

Here’s one of the reasons EDDM is despised by many direct mailers, and is viewed (rightfully so) as unfairly marketed by the USPS – The USPS REQUIRES bulk mail permits, and then offers a competitive product that does NOT require a permit.

NOT a level competitive playing field, not good business practices…you don’t bash one of your other products and the requirements for that product, in order to sell a LESSER product in EDDM – which may not be the RIGHT product for the mail being solicited in the first place!

Written by Lisa.Bowes

August 2nd, 2012 at 11:12 am

Posted in USPS