Archive for September, 2008

(UAA) Undeliverable-As-Addressed

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I will be picking a random (or often timely!) mailing term to define and take a closer look at.  Today’s post is regarding Undeliverable-As-Addressed mail.

What is UAA Mail?
Definition from Answers.com:
Mail that has an invalid, incomplete, or illegible address. Undeliverable-as-addressed mail is costly for direct marketers, not only because it involves wasted package and postage expense, but also because a high undeliverable-as-addressed volume can negatively impact response to such an extent that the marketer incorrectly assumes the mailing was unsuccessful. Undeliverable first-class mail is automatically returned to the sender by the U.S. Postal Service. For a small fee the USPS will return other classes of mail. Direct marketers should track undeliverable-as-addressed volumes by list, so that lists with a high proportion of bad addresses will not be used or rented again.

Why should anyone care about UAA Mail?

In fiscal year 2004, the Postal Service handled 9.7 billion pieces of undeliverable-as-addressed (UAA) mail at a cost of $1.85 billion.  Those costs get passed on to all mailers.  An efficient automated mailstream works best when mailpieces have complete, correct and up-to-date addresses.  Standard Mail accounted for 62.8 percent of all UAA mail volume, which is one of the reasons the USPS has extended Move update requirements to include Standard Mail, in addition to First-Class Move update requirements.  Both mailers and the USPS have the same goal of  delivery of the mailpiece to the intended recipient in an efficient manner.  Reducing UAA mail by taking advantage of tools like ACS Address Change Service and Move update processing is more than a sound investment, it is a necessary one.

Questions?  Comments?  Comment the blog, or feel free to contact me directly at Lisa.Bowes@intelisent.com

Best wishes,

Lisa

Written by Lisa.Bowes

September 29th, 2008 at 12:44 pm

Posted in Education,USPS

Tagged with ,

Junk Mail Keeps the Post Office Alive | Newsweek.com

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Junk Mail Keeps the Post Office Alive Newsweek.com

Those of us who are involved in the direct mail industry bristle at the words “junk mail”.  Lots of misinformation out there, you really need to research and look at all of the facts.  This article showcases a couple of the points of view, but there are many others.  Don’t get sucked in to the “killing trees” hype.  Get the facts.

Written by Lisa.Bowes

September 28th, 2008 at 1:58 pm

Posted in USPS

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FedEx to raise rates – DMNews

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Written by Lisa.Bowes

September 27th, 2008 at 9:03 am

Posted in General

Kiplinger.com – Intelligent Mail Benefits Businesses

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Kiplinger.com

“Snail Mail Is Going Digital, a Boon for Businesses”

This is a great article with a view from outside of the mailing industry, focusing on the Intelligent Mail barcode opportunities.  Many of these opportunities are available now, before the May 09 USPS implementation date.  Parlaying the opportunities to benefit marketing and planning is the way to go.

Written by Lisa.Bowes

September 25th, 2008 at 2:31 pm

Posted in Intelligent Mail

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Priority Mail Commercial Pricing

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From the USPS DMM Advisory, there is a notice about updated standards for Priority Mail commercial base prices.  These can be found in today’s Postal Bulletin.  The new standards eliminate the requirement for permit imprint mailings to use electronic Confirmation Services.  For Priority Mail parcels, commercial base prices for permit imprint requires a UCC/EAN Code 128 postal routing barcode.  For flats, POSTNET or Intelligent Mail barcode will replace the postal routing barcode.   These standards will become effective October 1.

Written by Lisa.Bowes

September 25th, 2008 at 9:19 am

Posted in USPS

USPS News Release: Challenging Economic Conditions Continue to Reduce Mail Volume

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The Board of Governors met yesterday and today, here is this afternoon’s public press release of the outlook.

USPS News Release: Challenging Economic Conditions Continue to Reduce Mail Volume.

The Board als approved Vision 2013, the Postal Service’s new 5-year strategic plan.  The plan focuses primarily on customers — meeting their needs by creating new value through the mail and generating profitable revenue for the Postal Service in an increasingly challenging environment.  Vision 2013 will be released October 1, look for some future commentary here after it has been reviewed.

Best wishes,
Lisa

Written by Lisa.Bowes

September 24th, 2008 at 5:37 pm

Posted in USPS

ABC News: Postal Service To Announce $2.5 Billion Yearly Loss

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ABC News: Postal Service To Announce $2.5 Billion Yearly Loss.

May 2009 will certainly be interesting.

Written by Lisa.Bowes

September 23rd, 2008 at 11:12 pm

Posted in USPS

Intelligent Mail University

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I will be attending the IMU session on Thursday, October 9th at USPS HQ in Washington DC. The training day will consist of six focus sessions:

1) Overview of May 2009 Intelligent Mail Implementation
2) Intelligent Mail Barcodes; 3) Electronic Documentation
4) Functionality of Data Produced and Returned by Intelligent Mail
5) Customer Supplier Agreements
6) Mixed Mailings, Combined Mailings and Co-Palletization.

If you are attending, please be sure to seek me out and say hello.  If you are unable to attend, watch this blog for future posts on the information gathered at the training session.

Best wishes,

Lisa

Written by Lisa.Bowes

September 23rd, 2008 at 4:01 pm

Posted in Intelligent Mail

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MTAC Work Groups

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Wanted to give you all a list of the MTAC work groups I am currently participating in.  Please comment or contact me directly if you would like more information on any of these groups.  To learn more about MTAC, visit the USPS RIBBS site here
http://ribbs.usps.gov
Look for MTAC in the left hand navigation pane

Work Groups I have participated in, or that are in working status as of today:
Active Work Groups
#124 Intelligent Mail Education (new)
#123 Service Info Needs Reporting & Communication Channels
#122 Intelligent Mail Implementation
#121 Improving the ACS / OneCode ACS System
#120 Communicating Entry Requirements IHD Solutions Seasonality Impact
#119 FSS Implementation Communication
#118 Software Certification for PostalOne!

Sunsetted (completed) groups
#117 Seamless Accept Performance Based Verification and Implementation Benefits Obstructions and Feedback
#111 Identify Gaps, Define Solutions for the adoption of PostalOne! by Lettershops and Mail Service Providers
#106 Improve and integrate data sources that facilitate optimal mail preparation and induction

Work Group Guidelines:
http://ribbs.usps.gov/files/mtac/mtacg.pdf

Best wishes for a great Fall season,

Lisa

Written by Lisa.Bowes

September 22nd, 2008 at 1:42 pm

Posted in MTAC,USPS

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USPS BOG Board of Governors

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Every so often I’m going to post about an organization that you may have heard of, but might not know exactly what they do, and how it directly affects mailers.

Let’s take a look at the USPS BOG, Board of Governors:

From the usps.com website-
The Board of Governors of the U.S. Postal Service is comparable to a board of directors of a private corporation. The Board includes nine Governors who are appointed by the President with the advice and consent of the Senate.

The nine Governors select the Postmaster General, who becomes a member of the Board, and those 10 select the Deputy Postmaster General, who also serves on the Board. The Postmaster General serves at the pleasure of the Governors for an indefinite term. The Deputy Postmaster General serves at the pleasure of the Governors and the Postmaster General.
And
The Board directs the exercise of the powers of the Postal Service, directs and controls its expenditures, reviews its practices, conducts long-range planning, and sets policies on all postal matters. The Board takes up matters such as service standards, capital investments and facilities projects exceeding $25 million. It also approves officer compensation.

Full text here:  http://www.usps.com/communications/newsroom/bog.htm

So that is who they are, and what they are responsible for – did you know that BOG meetings are open to the public?

The next BOG meeting takes place 9/23-9/24 at USPS HQ in Washington, DC.  See the press release and agenda here:

Board of Governors to Meet Sept. 23-24, 2008 in Washington, DC

Next thing to keep an eye on from the Board of Governors?  A possible filing for Move Update penalties-stay tuned…

Have a great weekend all,
Lisa

Written by Lisa.Bowes

September 19th, 2008 at 7:12 pm

Posted in USPS